BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//SBDC Hosted by College of the Canyons - ECPv5.0.2.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:SBDC Hosted by College of the Canyons
X-ORIGINAL-URL:https://cocsbdc.org
X-WR-CALDESC:Events for SBDC Hosted by College of the Canyons
BEGIN:VTIMEZONE
TZID:America/Los_Angeles
BEGIN:DAYLIGHT
TZOFFSETFROM:-0800
TZOFFSETTO:-0700
TZNAME:PDT
DTSTART:20260308T100000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0700
TZOFFSETTO:-0800
TZNAME:PST
DTSTART:20261101T090000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Los_Angeles:20260219T100000
DTEND;TZID=America/Los_Angeles:20260219T110000
DTSTAMP:20260411T112206
CREATED:20260210T155642Z
LAST-MODIFIED:20260210T155642Z
UID:16285-1771495200-1771498800@cocsbdc.org
SUMMARY:Customer Retention Economics: Why Keeping Customers Beats Finding New Ones
DESCRIPTION:  \n\n  \nAcquisition costs are rising\, but retention is where profit lives. Learn to calculate customer lifetime value\, reduce churn\, implement win-back campaigns\, and build systems that keep customers buying again and again. \nInstructor: Ramin Ramhormozi \n\nREGISTER NOW\n
URL:https://cocsbdc.org/workshop/customer-retention-economics-why-keeping-customers-beats-finding-new-ones/
LOCATION:Webinar – COC
CATEGORIES:Business Development & Operations,Marketing
ATTACH;FMTTYPE=image/jpeg:https://cocsbdc.org/wp-content/uploads/sites/2/revslider/home1/LA-small-business-development-regional-network_eog.jpg
END:VEVENT
END:VCALENDAR