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Webinar

August 2019

Webinar – Affiliate Marketing

Aug 29 @ 12:00 pm - 1:00 pm
Free

COC SBDC Presents – E-commerce Summer Series Webinars: What is affiliate marketing? How does it work? What are the best tools to leverage to streamline your affiliate marketing business? Find out with this webinar!   REGISTER NOW

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September 2019

Webinar – Easy Ways to Screen Your Business Ideas

Sep 11 @ 5:30 pm - 6:00 pm
Free

Have a few, several or many ideas for a business? Come ready to learn from Victor Benoun some tips on the steps you can take to help decide which ideas to explore. You’ll get the opportunity to test the tips and techniques during the webinar.   REGISTER NOW

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Webinar – Protecting Your Brand Name and Logos: Trademark Basics

Sep 12 @ 12:00 pm - 1:00 pm
Free

This webinar will provide small business owners with information on why a “trademark” is a valuable asset for a company to own; how “trademarks” help customers identify goods and services; how to select, use and protect a “trademark”; the importance of doing “search and clearance” activities prior to adoption and use; state and federal trademark “registration”; and how to avoid violating the trademark rights of others. REGISTER NOW

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Webinar – Grant Writing as a Funding Resource (SBIR/STTR Programs)

Sep 14 @ 10:00 am - 11:00 am
Free

This webinar will present a brief overview of funding resources – SBIR/STTR Programs.  We will also cover best practices in developing a skillset for grant writing, how to avoid pitfalls of grant writing and resources to develop grants. Grant writing is skill that can be learned! Grant funding provides a non-dilutive funding option for early stage technologies. With limited resources, startups bootstrap to maximize their resources.  Federal grants can serve as great resource for financial help and access to other commercialization resources…

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Webinar – What Are You Waiting For? Go Global!

Sep 18 @ 12:00 pm - 12:30 pm
Free

Learn why small business owners should consider exporting goods and services from the U.S. as a way to grow their business. The following topics will be highlighted: - Why go global? - the myths and opportunities - Identify indicators for your global market success - Understanding cultural differences - Sources of international marketing data - Consider partners for exporting REGISTER NOW

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Webinar – Tips for Importing into the U.S.

Sep 18 @ 12:45 pm - 1:15 pm
Free

Learn tips for importing into the U.S.  Do you want to start or expand an import business?  It’s important to follow all laws and regulations to avoid an import business nightmare. The following will be covered: - Do I need an import license? - What are the necessary documents? - How to classify the merchandise - What is the Harmonized Tariff Schedule (HTS)? - How can a licensed customs broker help your business? - What is the role of the…

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Webinar – Laws Across Borders: Legal Issues in International Transactions

Sep 19 @ 12:00 pm - 1:00 pm
Free

This webinar will teach small businesses how to identify legal issues in international transactions. Attendees will learn commercial laws affecting cross-border deals; determining which law applies-domestic, foreign or international; liability and risk-shifting techniques; and strategies for resolving cross-border conflict and disputes without resorting to litigation. REGISTER NOW

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Webinar – Protecting the Company’s “Secret Sauce”: Trade Secret Basics

Sep 26 @ 12:00 pm - 1:00 pm
Free

This webinar will teach small business owners how to protect the company’s inventions, ideas and secrets. Attendees will learn the basics of trade secret law; the kinds of information that can be protected as a trade secret; confidentiality requirements; ownership issues; how to avoid losing trade secret protection; and how to avoid violating the trade secret rights of others. REGISTER NOW

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October 2019

Webinar – Meetings, Minutes and Motions: Preparing Corporate Documents

Oct 3 @ 12:00 pm - 1:00 pm
Free

This webinar will teach business owners of corporations and LLCs how to prepare basic corporate documents, such as statements of information; sending notices and holding director and shareholder meetings, preparing motions and minutes, voting requirements; and other corporate formalities required by the company’s bylaws, operating agreement or by law. REGISTER NOW

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Plan de Negocio Simplificado Webinar

Oct 10 @ 12:00 pm - 1:00 pm
Free

Este taller es ideal para que los dueños de negocios en todos los niveles aprendan cómo construir, diseñar y definir un modelo de negocio. Un modelo de negocio es lo que define un negocio y su práctica. En este taller, los asistentes aprenderán cómo definir primero su modelo de negocio. Se les presentará una plantilla de modelo de negocio como herramienta. Los temas están a continuación: - Idea de negocio a modelo de negocio. - Introducción a los modelos de…

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Webinar – Easy Ways to Screen Your Business Ideas

Oct 16 @ 5:30 pm - 6:00 pm
Free

Have a few, several or many ideas for a business? Come ready to learn from Victor Benoun some tips on the steps you can take to help decide which ideas to explore. You’ll get the opportunity to test the tips and techniques during the webinar.   REGISTER NOW

Find out more »

Webinar – Explore Starting Your Home Based Business

Oct 17 @ 12:00 pm - 1:00 pm
Free

This informational Webinar, will give you a good overview of what it takes to Start Your Own Home-Based Business. Having this knowledge will nurture your dream of being self-employed and doing what you want to do in life. From selecting a business and getting it registered to how to balance your home life with our work life, this introduction will help you move forward towards entrepreneurship!   REGISTER NOW

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Webinar – Grant Writing as a Funding Resource (SBIR/STTR Programs)

Oct 19 @ 10:00 am - 11:00 am
Free

This webinar will present a brief overview of funding resources – SBIR/STTR Programs.  We will also cover best practices in developing a skillset for grant writing, how to avoid pitfalls of grant writing and resources to develop grants.   Grant writing is skill that can be learned! Grant funding provides a non-dilutive funding option for early stage technologies. With limited resources, startups bootstrap to maximize their resources.  Federal grants can serve as great resource for financial help and access to other commercialization resources…

Find out more »

Webinar – Say What? Product Advertising and Labeling Laws

Oct 24 @ 12:00 pm - 1:00 pm
Free

This webinar will introduce small business owners to the basics of California and federal advertising and labeling law. Attendees will learn the difference between truthful vs. fraudulent and misleading advertising; business “puffery”; lawful product comparisons; requirements when using terms such as “organic” and “fat free”; required disclosures for certain ingredients such as nuts and other allergens; and liability for violating advertising and labeling laws. REGISTER NOW

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Webinar – Buying and Selling a Business: What You Need to Know

Oct 31 @ 12:00 pm - 1:00 pm
Free

This webinar will teach the basics of buying and selling a business, such as conducting “due diligence”- inspecting the financial records, contracts and business assets; determining the value of the business; preparing contracts and related purchase-and-sale documents; tax considerations; and knowing when to “walk away” from a deal. REGISTER NOW

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November 2019

Webinar – Commercial Leases: The Basics

Nov 7 @ 12:00 pm - 1:00 pm
Free

This webinar will introduce small business owners to the basics of commercial leases. Attendees will learn the differences between “gross,” “net” and “triple net” leases; conducting property inspections; rent, abatement, and “common area maintenance” (CAM) charges; use and signage restrictions; personal guarantees; build-out terms and obligations; determining who is responsible for maintenance and repairs; subleasing; and other information business owners should know before signing the lease, including when to “walk away.” REGISTER NOW

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Webinar – Protecting Creative Materials: Copyright Basics

Nov 21 @ 12:00 pm - 1:00 pm
Free

This webinar will teach small businesses how to protect legal rights in creative materials, such as training manuals, articles, publications, photographs, software, music, videos and website content. Attendees will learn the basics of copyright law; requirements for copyright protection; determining ownership; the benefits of registration; how to avoid violating the copyrights of others; and important copyright considerations for materials created by employees and independent contractors. REGISTER NOW

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December 2019

Webinar – Protecting Business Inventions: Patent Basics

Dec 5 @ 12:00 pm - 1:00 pm
Free

This webinar will introduce small business owners to the basics of patent law. Attendees will learn the types of inventions and discoveries eligible for patent protection; confidentiality requirements; ownership issues; conducting a patent search and filing for patent protection; cost considerations; how to avoid losing patent rights; and how to avoid violating the patent rights of others. REGISTER NOW

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Webinar – “Hire” Art: Employment Law Basics

Dec 12 @ 12:00 pm - 1:00 pm
Free

This webinar will introduce small business owners to the basics of employment law. Attendees will learn rules for hiring employees; minimum wage laws; exempt vs. non-exempt status; vacation, sick leave and benefits plans; firing employees; classifying workers as employees vs. independent contractors; and how to avoid liability such as sexual harassment and discrimination. REGISTER NOW

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