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November 2024

Webinar – BFCM Success: Last-Minute Prep for Black Friday

Nov 6 @ 10:00 am - 11:00 am
Free

Ensure your e-commerce store is fully prepared for the biggest shopping weekend of the year with last-minute tips and strategies. Instructor: Ramin Ramhormozi REGISTER NOW

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Webinar – Mastering the Customer Experience

Nov 13 @ 10:00 am - 11:00 am
Free

Customer experience is crucial for retention. Learn actionable strategies to improve the customer journey from first visit to post-purchase support. Instructor: Ramin Ramhormozi REGISTER NOW

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Webinar – AVTA and SBDC Disadvantaged Business Enterprise Outreach and Training

Nov 13 @ 12:00 pm - 1:30 pm
Free

Come and join the Antelope Valley Transit Authority (AVTA) and Small Business Development Center (SBDC) to learn about resources available to help your business prepare, explore and pursue Disadvantaged Business Enterprise (DBE) procurement opportunities.  The goal is to help the Small Business Community participate in the local economy where local businesses can provide their services and/or supplies to the AVTA for a contract or other procurement opportunity.  Opportunity examples include construction, specialty contractors, manufacturing, digital signage, wholesalers, furniture, architectural services, landscaping…

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Webinar – Working with Social Media Influencers: FTC Influencer Guidelines and Other Important Law

Nov 14 @ 12:00 pm - 1:00 pm
Free

Social media influencers and “brand ambassadors” can be invaluable for marketing and promoting company products on the internet. But federal and state advertising laws and intellectual property (IP) rights lurking in the background may create liability for the small business (and the influencer/brand ambassador). This webinar discusses legal issues affecting the use of influencers and brand ambassadors, including the Federal Trade Commission (FTC)’s “Influencer Guidelines,” federal and state advertising laws, required disclosures, and IP laws a small business should be…

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Webinar – Understanding the E-commerce Customer Journey

Nov 18 @ 10:00 am - 11:00 am
Free

Optimize each stage of the customer journey for more conversions, engagement, and retention. Instructor: Ramin Ramhormozi REGISTER NOW

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Webinar – Leveraging User-Generated Content

Nov 20 @ 10:00 am - 11:00 am
Free

Harness the power of user-generated content to build trust, authenticity, and drive conversions. Instructor: Ramin Ramhormozi REGISTER NOW

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December 2024

Webinar – TikTok Shops: The Next E-commerce Frontier

Dec 11 @ 10:00 am - 11:00 am
Free

Please join us for - TikTok Shops: The Next E-commerce Frontier   Instructor: Ramin Ramhormozi   REGISTER NOW

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Webinar – Say What? Product Advertising and Labeling

Dec 12 @ 12:00 pm - 1:00 pm
Free

This webinar will introduce small business owners to the basics of California and federal advertising and labeling law. Attendees will learn the difference between truthful vs. fraudulent and misleading advertising; business “puffery”; lawful product comparisons; requirements when using terms such as “organic” and “fat free”; required disclosures for certain ingredients such as nuts and other allergens; and liability for violating advertising and labeling laws. REGISTER NOW

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Webinar – How To Optimize Your Etsy Store and Product Listings

Dec 16 @ 10:00 am - 11:00 am
Free

Please join us for - How To Optimize Your Etsy Store and Product Listings Instructor: Ramin Ramhormozi REGISTER NOW

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