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April 2021

6-Part Webinar Series – Building and Launching Your Shopify Store

Apr 20 @ 12:00 pm - 1:00 pm
Free

Thinking about launching a Shopify Store? Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: • 3/30 - Introduction to e-commerce and Shopify • 4/6 - General store setup (admin functions, taxes, shipping, etc.) • 4/13 - Product loading and inventory management • 4/20 - Static and automatic collection/category creation (sorting and filtering) • 4/27 - Theme/Design setup • 4/29 - Shopify App Store and How to find the best apps…

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Webinar 3 Part Series: Thinking About Building Your Business Website The Development Path to Explore

Apr 21 @ 12:00 pm - 1:00 pm
Free

So, you are building your business website yourself? Congratulations! You are probably too nervous to celebrate just yet. After all, you have some very big decisions to make...now the good news, this 3-Part Series will explore the development path before building your business website. Put your business on the right track with development from the start. Register to attend today! 4/7, 4/14, 4/21 • Part 1: 10 Important Factors to Consider Before Choosing a Web Host - 4/7 • Part…

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Webinar – Privacy Policy and Terms of Use: The Basics

Apr 22 @ 12:00 pm - 1:00 pm
Free

This webinar will discuss the importance of privacy policies and terms of use in ecommerce; relevant state, federal and international privacy laws small business owners should be aware of; drafting a privacy policy and terms of use; and how privacy policy and terms of use clauses can reduce liability. REGISTER NOW

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Webinar – Negotiation Process and Skills Series – 5 Session Series

Apr 22 @ 3:30 pm - 4:30 pm
Free

Session 1: Process and Analysis - 4/8 Process and Analysis - We all negotiate things every day. However, that does not mean we know what we are doing. What is the process of negotiation? How do you initially analyze your negotiation to set yourself up for success? Strategy development is paramount to a successful negotiation. This webinar series starts here, with the big picture and a strong foundation. No more “trial and error” or “we’ll see how it goes”. Session…

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6-Part Webinar Series – Building and Launching Your Shopify Store

Apr 27 @ 12:00 pm - 1:00 pm
Free

Thinking about launching a Shopify Store? Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: • 3/30 - Introduction to e-commerce and Shopify • 4/6 - General store setup (admin functions, taxes, shipping, etc.) • 4/13 - Product loading and inventory management • 4/20 - Static and automatic collection/category creation (sorting and filtering) • 4/27 - Theme/Design setup • 4/29 - Shopify App Store and How to find the best apps…

Find out more »

Webinar – WordPress Website Security Tips

Apr 28 @ 12:00 pm - 1:00 pm
Free

Building a website can be challenging enough, but what about keeping it secure from malicious hackers, spammers and spoofers? Join SBDC's Digital Marketing Consultant, Darren Elliott, as he shares 10 low to no cost measures you can do yourself, to help protect your website and user data, from winding up in the hands of a malicious attacker. Register and reserve your place so you do not miss out on this informative and beneficial FREE webinar. REGISTER NOW

Find out more »

6-Part Webinar Series – Building and Launching Your Shopify Store

Apr 29 @ 12:00 pm - 1:00 pm
Free

Thinking about launching a Shopify Store? Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: • 3/30 - Introduction to e-commerce and Shopify • 4/6 - General store setup (admin functions, taxes, shipping, etc.) • 4/13 - Product loading and inventory management • 4/20 - Static and automatic collection/category creation (sorting and filtering) • 4/27 - Theme/Design setup • 4/29 - Shopify App Store and How to find the best apps…

Find out more »

Webinar – Negotiation Process and Skills Series – 5 Session Series

Apr 29 @ 3:30 pm - 4:30 pm
Free

Session 1: Process and Analysis - 4/8 Process and Analysis - We all negotiate things every day. However, that does not mean we know what we are doing. What is the process of negotiation? How do you initially analyze your negotiation to set yourself up for success? Strategy development is paramount to a successful negotiation. This webinar series starts here, with the big picture and a strong foundation. No more “trial and error” or “we’ll see how it goes”. Session…

Find out more »

May 2021

Webinar – Writing Effective Content for Your Website

May 5 @ 12:00 pm - 1:00 pm
Free

Wondered about your website content and how it impacts search results? How does content work? Come and learn tips on solving the mystery of content and writing effective content for your website. REGISTER NOW

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Webinar – Negotiation Process and Skills Series – 5 Session Series

May 6 @ 3:30 pm - 4:30 pm
Free

Session 1: Process and Analysis - 4/8 Process and Analysis - We all negotiate things every day. However, that does not mean we know what we are doing. What is the process of negotiation? How do you initially analyze your negotiation to set yourself up for success? Strategy development is paramount to a successful negotiation. This webinar series starts here, with the big picture and a strong foundation. No more “trial and error” or “we’ll see how it goes”. Session…

Find out more »

Webinar – Tips on Creating Your Marketing Plan

May 12 @ 12:00 pm - 1:00 pm
Free

Unlocking the mystery of creating your Marketing Plan. Join us to learn the answers to the following How do I compare with competitors? What makes my business unique?  Who is my customer?  How will I approach the market?  Which paths and strategies should I consider? REGISTER NOW

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Webinar: Facebook e Instagram para su Negocio

May 13 @ 11:00 am - 12:00 pm
Free

¿Quieres crear tu página de Facebook para tu negocio? No importa si ya tienes tú página. Estamos seguros de que aprenderá algo nuevo. Te mostraremos: cómo crear una página, qué información debes tener, cómo administrartu configuración, a quién debes autorizar para administrar tú página, cómo subir fotos y videos, entre muchos otros consejos. Si pudiera conectarsea a través de una computadora portátil, seria mejor. Solo prepárate para aprender y tomar notas. Siempre podemos tener una sesión individual después para trabajar…

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Webinar Series – Improving Search Engine Results and Search Engine Optimization, and Reducing Bounce

May 19 @ 12:00 pm - 1:00 pm
Free

Come and join our 3-session series ready to learn tips on increasing engagement to your website: Week 1 - 5/12 – How to Write Page Titles for Improved Search Engine Results Week 2 - 5/19 – How to Title Site Images to Help Improve Search Engine Optimization Week 3 - 5/26 – Tips for Writing Effective Page Descriptions to Help Reduce Bounce Rates REGISTER NOW

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Webinar Series – Improving Search Engine Results and Search Engine Optimization, and Reducing Bounce

May 26 @ 12:00 pm - 1:00 pm
Free

Come and join our 3-session series ready to learn tips on increasing engagement to your website: Week 1 - 5/12 – How to Write Page Titles for Improved Search Engine Results Week 2 - 5/19 – How to Title Site Images to Help Improve Search Engine Optimization Week 3 - 5/26 – Tips for Writing Effective Page Descriptions to Help Reduce Bounce Rates REGISTER NOW

Find out more »

Webinar – Say What? Product Advertising and Labeling

May 27 @ 12:00 pm - 1:00 pm
Free

This webinar will introduce small business owners to the basics of California and federal advertising and labeling law. Attendees will learn the difference between truthful vs. fraudulent and misleading advertising; business “puffery”; lawful product comparisons; requirements when using terms such as “organic” and “fat free”; required disclosures for certain ingredients such as nuts and other allergens; and liability for violating advertising and labeling laws. REGISTER NOW

Find out more »

June 2021

Webinar – WordPress Website Security Tips

Jun 2 @ 12:00 pm - 1:00 pm
Free

Building a website can be challenging enough, but what about keeping it secure from malicious hackers, spammers and spoofers? Join SBDC's Digital Marketing Consultant, Darren Elliott, as he shares 10 low to no cost measures you can do yourself, to help protect your website and user data, from winding up in the hands of a malicious attacker. Register and reserve your place so you do not miss out on this informative and beneficial FREE webinar. REGISTER NOW

Find out more »

Webinar – WordPress Website Security Tips

Jun 2 @ 12:00 pm - 1:00 pm
Free

Building a website can be challenging enough, but what about keeping it secure from malicious hackers, spammers and spoofers? Join SBDC's Digital Marketing Consultant, Darren Elliott, as he shares 10 low to no cost measures you can do yourself, to help protect your website and user data, from winding up in the hands of a malicious attacker.  Register and reserve your place so you do not miss out on this informative and beneficial FREE webinar. REGISTER NOW

Find out more »

Webinar-3-Part Series: Thinking About Building Your Business Website The Development Path To Explore

Jun 9 @ 12:00 pm - 1:00 pm
Free

So, you are building your website yourself? Congratulations! You are probably too nervous to celebrate just yet. After all, you have some very big decisions to make. Now the good news - this 3 Part Series will explore the development path before building your business website. Put your business on the right track with development, from the start. Part 1 - 6/9 - 10 Important Factors to Consider Before Choosing a Web Host Part 2 - 6/16 - Tips on Choosing the…

Find out more »

Webinar-3-Part Series: Thinking About Building Your Business Website The Development Path To Explore

Jun 16 @ 12:00 pm - 1:00 pm
Free

So, you are building your website yourself? Congratulations! You are probably too nervous to celebrate just yet. After all, you have some very big decisions to make. Now the good news - this 3 Part Series will explore the development path before building your business website. Put your business on the right track with development, from the start. Part 1 - 6/9 - 10 Important Factors to Consider Before Choosing a Web Host Part 2 - 6/16 - Tips on…

Find out more »

Webinar-3-Part Series: Thinking About Building Your Business Website The Development Path To Explore

Jun 23 @ 12:00 pm - 1:00 pm
Free

So, you are building your website yourself? Congratulations! You are probably too nervous to celebrate just yet. After all, you have some very big decisions to make. Now the good news - this 3 Part Series will explore the development path before building your business website. Put your business on the right track with development, from the start. Part 1 - 6/9 - 10 Important Factors to Consider Before Choosing a Web Host Part 2 - 6/16 - Tips on…

Find out more »

July 2021

Webinar – Tips on Creating Your Marketing Plan

Jul 7 @ 12:00 pm - 1:00 pm
Free

Unlocking the mystery of creating your Marketing Plan. Join us to learn the answers to the following How do I compare with competitors? What makes my business unique? Who is my customer? How will I approach the market? Which paths and strategies should I consider? REGISTER NOW

Find out more »

August 2021

Webinar – Trademark Basics: Can I protect that name, phrase, symbol?

Aug 12 @ 12:00 pm - 1:00 pm
Free

This webinar will provide small business owners with information on why a “trademark” is a valuable asset for a company to own; how “trademarks” help customers identify goods and services; how to select, use and protect a “trademark”; the importance of doing “search and clearance” activities prior to adoption and use; state and federal trademark “registration”; and how to avoid violating the trademark rights of others REGISTER NOW

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September 2021

Webinar – Legal Issues in Marketing and Promotion

Sep 9 @ 12:00 pm - 1:00 pm
Free

This webinar will introduce small business owners to legal issues in marketing and promotion, such as “puffery” vs. fraud and misleading advertising; steering clear of copyright infringement and rights of privacy/publicity; marketing by phone, fax, email, and text; using social media; differences in federal and state laws; legal protections in marketing; and legal penalties for noncompliance. REGISTER NOW

Find out more »

Webinar – Say What? Product Advertising and Labeling

Sep 23 @ 12:00 pm - 1:00 pm
Free

This webinar will introduce small business owners to the basics of California and federal advertising and labeling law. Attendees will learn the difference between truthful vs. fraudulent and misleading advertising; business “puffery”; lawful product comparisons; requirements when using terms such as “organic” and “fat free”; required disclosures for certain ingredients such as nuts and other allergens; and liability for violating advertising and labeling laws. REGISTER NOW

Find out more »
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