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February 2024

Webinar – Writing Effective Content for Your Website

Feb 21 @ 12:00 pm - 1:00 pm
Free

Wondered about your website content and how it impacts search results? How does content work? Come and learn tips on solving the mystery of content and writing effective content for your website.                   REGISTER NOW

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Webinar – Manejo de redes sociales a través de Meta Business Suite – Marketing Digital #3 (Español)

Feb 27 @ 1:00 pm - 2:00 pm
Free

¿Quieres crear publicaciones en FB e IG @ al mismo tiempo? Aprenda a programar publicaciones en el futuro, Responda a comentarios y mensajes de la bandeja de entrada desde un solo lugar, ¿Qué información debería haber allí? Cómo administrar su configuración, ¿A quién debes darle autorización para administrar tu página? Cómo subir fotos y vídeos, entre muchos otros consejos, Aprenda a utilizar Business Suite en general, Si pudieras conectarte a través de una computadora portátil sería mejor, Simplemente venga preparado…

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Webinar – 8 Steps to Optimizing Your You Tube Videos Rank & Visibility

Feb 28 @ 10:30 am - 11:30 am
Free

Videos have become an essential marketing tool for many businesses. Too often, it becomes hard to justify the time spent creating videos, because no one is viewing them.  Sound familiar? Video content must follow certain search engines rules.  Do you know them? If not, you should join our SBDC Online Marketing and Web Developer, Darren Elliott as he explains what those rules are, and the  8 Steps to Optimizing Your You Tube Videos Rank and Visibility.  Best of all, they are…

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Webinar – AI Content for Websites & Marketing

Feb 28 @ 12:00 pm - 1:00 pm
Free

Artificial Intelligence is here, and likely will be for a while.  There is a lot more to learn before incorporating AI generated content into your business website and/or marketing. SBDC Digital Marketing Consultant, Darren Elliott, will provide tips on when you may want to use AI as a tool.  Being aware of potential risks when using AI is another area that will be explored.    REGISTER NOW

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Webinar – 2024’s Best Email Platforms: Find Your E-commerce Match

Feb 29 @ 10:00 am - 11:00 am
Free

Email marketing remains a powerhouse for e-commerce. But with so many platforms out there, which one is right for you? We'll guide you through the top email marketing platforms of 2024, helping you pick the perfect partner for your business. REGISTER NOW

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March 2024

Webinar – Amplifying Sales Through Social Media: Unveiling the Power of Social Selling

Mar 5 @ 10:00 am - 11:00 am
Free

In today's digital age, traditional selling techniques have evolved into social selling - the art of using social media to find, connect with, understand, and nurture sales prospects. When done right, social selling can yield remarkable results and significantly boost your business's bottom line. Join us for this webinar to learn the art of social selling. REGISTER NOW

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Webinar – Digital Marketing #1

Mar 6 @ 12:00 pm - 1:00 pm
Free

This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW

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Webinar – Digital Marketing #2

Mar 13 @ 12:00 pm - 1:00 pm
Free

This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW

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Webinar – Mastering the Art: Implementing Effective Email Marketing Campaign Strategies – eCommerce

Mar 20 @ 10:00 am - 11:00 am
Free

Join us for an enlightening webinar that will reveal the secrets behind implementing effective email marketing campaign strategies. This comprehensive session will dive deep into the key elements of email marketing that deliver tangible results and enhance brand loyalty. REGISTER NOW

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Webinar – 7 Steps to Maintaining Your WordPress Website

Mar 20 @ 10:30 am - 11:30 am
Free

As much fun as it is to develop a WordPress site, it does take a certain amount of knowledge to properly care for and maintain it.  In this webinar SBDC Digital Marketing Consultant and Web Developer, Darren Elliott will walk you through the key areas of the WordPress dashboard that pose the highest security threats, and require the most attention, to help keep things running smooth.  Maybe you are a DIY web builder, or you want to learn more to better manage…

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Webinar – SEO Tips & Tricks for Your WordPress Website

Mar 20 @ 12:00 pm - 1:00 pm
Free

If you are using WordPress, and you feel your site's keywords are not working for you, hold on!  This webinar,  SEO Tips and Tricks for Your WordPress Website, presented by our SBDC Marketing and Web Development Specialist, Darren Elliott, will show you simple SEO tips that will improve how search engines are indexing your site.  Sign up today, to learn what SEO improvements you can be making to your site quickly and easily, that are in line with today's search engine…

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Webinar – Digital Marketing #3

Mar 20 @ 1:30 pm - 2:30 pm
Free

Come ready to learn a few more topics to enhance your digital marketing journey, building upon parts 1 and 2. Easy to apply tips will be shared.  The instructor is ready to answer any questions you may have. REGISTER NOW

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Webinar – Podcasting Essentials: Setting Up Your Show for Success – Podcast Setup – Part 1 eCommerce

Mar 22 @ 10:00 am - 11:00 am
Free

In the first installment of our three-part webinar series, "Podcasting Essentials: Setting Up Your Show for Success," we will guide you through the fundamental steps of starting your own podcast from scratch. Whether you're an aspiring podcaster or a content creator looking to explore new avenues, this session is perfect for you. REGISTER NOW

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Webinar – Podcasting Essentials: Setting Up Your Show for Success – Podcast Distribution – Part 2

Mar 26 @ 10:00 am - 11:00 am
Free

In the second installment of our three-part webinar series, "Podcasting Essentials: Setting Up Your Show for Success," we will guide you through distributing your podcast. Whether you're an aspiring podcaster or a content creator looking to explore new avenues, this session is perfect for you. REGISTER NOW

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Webinar – Tips on Creating Your Marketing Plan

Mar 28 @ 1:30 pm - 2:30 pm
Free

Unlocking the mystery of creating your Marketing Plan… How do I compare with competitors? What makes my business unique?  Who is my customer?  How will I approach the market?  Which paths and strategies should I consider?     REGISTER NOW

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Webinar – Podcasting Essentials: Setting Up Your Show for Success – Podcast Marketing – Part 3

Mar 29 @ 10:00 am - 11:00 am
Free

In the final installment of our three-part webinar series, "Podcasting Essentials: Setting Up Your Show for Success," we will guide you through marketing your podcast. Whether you're an aspiring podcaster or a content creator looking to explore new avenues, this session is perfect for you. REGISTER NOW

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April 2024

Digital Marketing #1

Apr 5 @ 10:30 am - 11:30 am
College of the Canyons SBDC, 26455 Rockwell Canyon Rd.
Santa Clarita, CA 91355 United States
Free

This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it yourself tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW

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Webinar-Using AI to Create All Your E-commerce Copy: From Product Descriptions, Email Copy and Blogs

Apr 10 @ 10:00 am - 11:00 am
Free

Discover the power of AI in transforming your e-commerce copywriting! In this game-changing webinar, small business owners will learn how to leverage cutting-edge AI technology to craft compelling product descriptions, engaging email copy, and captivating blog posts. Say goodbye to writer's block and hello to increased conversions and sales. Join us to unlock the secrets of AI-driven copywriting and take your e-commerce business to new heights. Don't miss this opportunity to streamline your content creation process and stand out from…

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Webinar – Digital Marketing #1

Apr 10 @ 12:00 pm - 1:00 pm
Free

This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW

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Webinar – Digital Marketing #2

Apr 17 @ 12:00 pm - 1:00 pm
Free

This series allows participants to learn about Digital Marketing including tips on how to develop a strong, low-to-no-cost marketing plan and internet strategy. Collaborative marketing strategies that can help develop QUALIFIED social media followers, and funnel traffic to your website will be featured. Do it your self tips on Content, Web Design and Search Engine Optimization will be shared. REGISTER NOW

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Webinar – Writing for Fun, Profit and to Promote

Apr 18 @ 12:00 pm - 1:00 pm
Free

  Victor Benoun is an entrepreneur, speaker and author, having been published by traditional publishers as well as being self-published. He has used his writing as a means to promote his company and business as well as to create an additional revenue source.   We hope you will join us for this content rich webinar.   In this webinar you will learn:   The number one road block that stops new authors in their tracks from achieving their dreams of writing…

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Webinar – Tips for Amazon Kindle Direct Publishing (KDP) Ads

Apr 18 @ 1:30 pm - 2:30 pm
Free

If you have ever thought about writing, publishing and marketing a book on Kindle, this webinar will show you where to begin and how to maneuver though the Kindle Platform, how to publish and market your book. REGISTER NOW

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Webinar – New Google Guidelines for Websites that You Need to Know

Apr 24 @ 10:30 am - 11:30 am
Free

There are new rules from Google for your website. These rules fall under the term “User Experience”.   Every website is graded on their User Experience(UserEx).  If your website does not meet today’s UserEx Standards, your site’s visibility will be negatively impacted.  So what are these “rules” to follow?  Join our SBDC Digital Marketing Consultant, Darren Elliott, as he explains how to help improve and maintain a good User Experience Score for your website.  Plenty of useful information that you can…

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Webinar – 10 Reasons Your Page Won’t Rank…Even Though It’s Optimized

Apr 24 @ 12:00 pm - 1:00 pm
Free

It would be nice to think; "Build it and they will come."  Truth is, there are key steps that must be included, and our own Web Developer and Marketing Consultant, Darren Elliott, will be demonstrating and simplifying these steps, just for you. By the end of this webinar, you will have the confidence and clarity to improve your site's page performance.  Sign up today! REGISTER NOW

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Webinar – Digital Marketing #3

Apr 24 @ 1:30 pm - 2:30 pm
Free

Come ready to learn a few more topics to enhance your digital marketing journey, building upon parts 1 and 2. Easy to apply tips will be shared.  The instructor is ready to answer any questions you may have. REGISTER NOW

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