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All LA SBDC workshops are currently being offered online only.

Due to the COVID-19 Safer-at-Home restrictions, all LA SBDC workshops are being rescheduled or offered online only. If you’ve registered for a workshop, please check your email or the calendar listing for the latest updates.

If your business is affected by COVID-19, view the LA SBDC COVID-19 Response Guide here.

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August 2020

Webinar – Protecting the Company’s “Secret Sauce”: Trade Secret Basics

Aug 20 @ 12:00 pm - 1:00 pm
Free

This webinar will teach small business owners how to protect the company’s inventions, ideas and secrets. Attendees will learn the basics of trade secret law; the kinds of information that can be protected as a trade secret; confidentiality requirements; ownership issues; how to avoid losing trade secret protection; and how to avoid violating the trade secret rights of others. REGISTER NOW

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6-Part Webinar Series – Building and Launching Your Shopify Store

Aug 25 @ 12:00 pm - 1:00 pm
Free

Thinking about launching a Shopify Store?  Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: -Introduction to e-commerce and Shopify – 8/4 -General store setup (admin functions, taxes, shipping, etc.) – 8/11 -Product loading and inventory management – 8/18 -Static and automatic collection/category creation (sorting and filtering) – 8/25 -Theme/Design setup – 9/1 -Shopify App Store and How to find the best apps for business and launching – 9/8 REGISTER NOW

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Webinar – E-Commerce Summer Series – How to Use Social Commerce to Generate More Sales

Aug 27 @ 12:00 pm - 1:00 pm
Free

E-Commerce Summer Series Featured Topics - Come Ready to Learn: August 27th - How to Use Social Commerce to Generate More Sales REGISTER NOW

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September 2020

6-Part Webinar Series – Building and Launching Your Shopify Store

Sep 1 @ 12:00 pm - 1:00 pm
Free

Thinking about launching a Shopify Store?  Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: -Introduction to e-commerce and Shopify – 8/4 -General store setup (admin functions, taxes, shipping, etc.) – 8/11 -Product loading and inventory management – 8/18 -Static and automatic collection/category creation (sorting and filtering) – 8/25 -Theme/Design setup – 9/1 -Shopify App Store and How to find the best apps for business and launching – 9/8 REGISTER NOW

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Webinar – E-Commerce Summer Series – DIY Conversation Rate Optimization to Fix Issues on Your E-commerce Site

Sep 3 @ 12:00 pm - 1:00 pm
Free

E-Commerce Summer Series Featured Topics - Come Ready to Learn: September 3rd - DIY Conversation Rate Optimization to Fix Issues on Your E-commerce Site REGISTER NOW

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Webinar – Trademark Basics: Can I protect that name, phrase, symbol?

Sep 3 @ 12:00 pm - 1:00 pm
Free

This webinar will provide small business owners with information on why a “trademark” is a valuable asset for a company to own; how “trademarks” help customers identify goods and services; how to select, use and protect a “trademark”; the importance of doing “search and clearance” activities prior to adoption and use; state and federal trademark “registration”; and how to avoid violating the trademark rights of others. REGISTER NOW

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6-Part Webinar Series – Building and Launching Your Shopify Store

Sep 8 @ 12:00 pm - 1:00 pm
Free

Thinking about launching a Shopify Store?  Learn how to build and launch your Shopify Store over a 6-part webinar series with the following sessions: -Introduction to e-commerce and Shopify – 8/4 -General store setup (admin functions, taxes, shipping, etc.) – 8/11 -Product loading and inventory management – 8/18 -Static and automatic collection/category creation (sorting and filtering) – 8/25 -Theme/Design setup – 9/1 -Shopify App Store and How to find the best apps for business and launching – 9/8 REGISTER NOW

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Webinar – Google my Business

Sep 10 @ 11:00 am - 12:00 pm
Free

With a Profile of my business in Google your company can stand out for free in Maps and Google Search. With the features we will teach, you can interact with existing customers or find new ones. You will learn to enter the information that your company needs so that you appear on the first pages of the search. We will talk about how to enter the type of business, description, how to mount photos, and more. REGISTER NOW

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Webinar – Meetings, Minutes and Motions: Preparing Corporate Documents

Sep 10 @ 12:00 pm - 1:00 pm
Free

This webinar will teach business owners of corporations and LLCs how to prepare basic corporate documents, such as statements of information; sending notices and holding director and shareholder meetings, preparing motions and minutes, voting requirements; and other corporate formalities required by the company’s bylaws, operating agreement or by law. REGISTER NOW

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Webinar – Google mi Negocio

Sep 10 @ 2:00 pm - 3:00 pm
Free

Con un Perfil de mi negocio en Google tu empresa puede destacarse de manera gratuita en Mapas y Búsqueda de Google. Con las funciones que enseñaremos, podrás interactuar con los clientes existentes o encontrar nuevos. Aprenderás a ingresar la información que necesita tu empresa para que salgas en las primeras páginas de la búsqueda. Hablaremos de cómo ingresar el tipo de negocio, descripción, cómo montar fotos, y más. registrarse ahora

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Business Planning – Part 1

Sep 15 @ 10:00 am - 11:30 am
College of the Canyons SBDC, 26455 Rockwell Canyon Rd.
Santa Clarita, CA 91355 United States
Free

Come ready to work on your business in this two-part training. Business planning is a tool to help your business! It’s an opportunity to create a road map and tell the story of the business with a focus on key elements. Feel free to bring your device to work on the Business Plan during the training. Highlighted Topics: -Creating a Business Plan -Goal Development -Business Development -Marketing Plans -Advertising Strategies -Financials – Overview REGISTER NOW

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Webinar – Explore Starting Your Home Based Business

Sep 16 @ 12:00 pm - 1:00 pm
Free

This informational Webinar, will give you a good overview of what it takes to Start Your Own Home-Based Business. Having this knowledge will nurture your dream of being self-employed and doing what you want to do in life. From selecting a business and getting it registered to how to balance your home life with our work life, this introduction will help you move forward towards entrepreneurship! REGISTER NOW

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Webinar – Tips for Importing

Sep 16 @ 12:00 pm - 1:00 pm
Free

Learn tips for importing into the U.S.  Do you want to start or expand an import business? It’s important to follow all laws and regulations to avoid an import business nightmare. The following will be covered: · Do I need an import license? · What are the necessary documents? · How to classify the merchandise · What is the Harmonized Tariff Schedule (HTS)? · How can a licensed customs broker help your business? · What is the role of the U.S.…

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Webinar – Screening Your Business Ideas

Sep 16 @ 12:00 pm - 1:00 pm
Free

Have lots of business ideas and trying to decide which one to move forward with? Come ready to learn an easy to apply process for prioritizing and evaluating business ideas with next steps to take. REGISTER NOW

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Webinar – Startup Activities – A Financial Perspective

Sep 17 @ 12:00 pm - 1:00 pm
Free

Have the idea for the business and getting ready to move forward with the business launch? Learn the next steps to help navigate and launch your new business or continue the path where obstacles occurred along the way. Join us to learn about: · Professional Services - Legal & Other · Licenses and Permits · Business Insurance Options REGISTER NOW

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Webinar – E-Commerce Summer Series – Customer Service Best Practices for Your E-commerce Business

Sep 17 @ 12:00 pm - 1:00 pm
Free

E-Commerce Summer Series Featured Topics - Come Ready to Learn September 17th - Customer Service Best Practices for Your E-commerce Business REGISTER NOW

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Webinar – Protecting Creative Work: Copyright Basics

Sep 17 @ 12:00 pm - 1:00 pm
Free

This webinar will teach small businesses how to protect legal rights in creative materials, such as training manuals, articles, publications, photographs, software, music, videos and website content. Attendees will learn the basics of copyright law; requirements for copyright protection; determining ownership; the benefits of registration; how to avoid violating the copyrights of others; and important copyright considerations for materials created by employees and independent contractors. REGISTER NOW

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Webinar – Investor Tips: How to Pitch to an Investor and Finding/Attracting Investors

Sep 19 @ 10:00 am - 11:30 am
Free

Entrepreneurs and innovators can change the world, but many of them don’t get funded because the pitch is the first introduction of the idea to the investors. Capital raising and developing a fundraising strategy is a crucial part of realizing financial stability in the initial stages of the company. Learn the following: -How to Effectively Pitch your Idea to Investors -Explore Resources to Find and Attract Investors REGISTER NOW

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Business Planning – Part 2

Sep 22 @ 10:00 am - 11:30 am
College of the Canyons SBDC, 26455 Rockwell Canyon Rd.
Santa Clarita, CA 91355 United States
Free

Come ready to work on your business in this two-part training. Business planning is a tool to help your business! It’s an opportunity to create a road map and tell the story of the business with a focus on key elements. Feel free to bring your device to work on the Business Plan during the training. Highlighted Topics: -Creating a Business Plan -Goal Development -Business Development -Marketing Plans -Advertising Strategies -Financials – Overview REGISTER NOW

Find out more »

Creating Financial Projections

Sep 22 @ 12:00 pm - 1:30 pm
College of the Canyons SBDC, 26455 Rockwell Canyon Rd.
Santa Clarita, CA 91355 United States
Free

Have you tried to create detailed start-up costs, key assumptions and financial projections? Ran into a few obstacles along the way? Learn how to easily create your own. REGISTER NOW

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Webinar – Facebook and Social Media

Sep 23 @ 11:00 am - 12:00 pm
Free

This is a basic workshop to learn which are the correct social media networks for your business and the common terminology. We will have examples and interact with Facebook and your business page. How to use Hashtags, tag people, belong to groups, what is Marketplace, and much more. REGISTER NOW

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Webinar – How to Adapt for COVID-19 – Low/No Cost Marketing Strategies

Sep 23 @ 12:00 pm - 1:00 pm
Free

Learn about helpful strategies to keep your marketing momentum strong, during this down time.  Strategies include: -How to Maintain a Social Media presence during a down period -How to Network with Social Distancing -Valuable Marketing Resources to Help You and Your Business Stay Connected -Marketing Decisions: What to do when times are slow? Where to invest? REGISTER NOW

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Webinar – Facebook y Redes Sociales

Sep 23 @ 2:00 pm - 3:00 pm
Free

Este es un taller básico para aprender cuáles son las redes sociales correctas para tu negocio y la terminología común. Tendremos ejemplos e interactuaremos con Facebook y su pagina de negocios. Cómo usar Hashtags,  etiquetar personas, pertenecer a grupos, que es Marketplace, y mucho más. registrarse ahora

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Webinar – E-Commerce Fall Series – Re-commerce: What is it and how can you leverage it in your E-commerce Business?

Sep 24 @ 12:00 pm - 1:00 pm
Free

E-Commerce Fall Series Featured Topics – Come Ready to Learn: -September 24th - Re-commerce: What is it and how can you leverage it in your E-commerce business? -October 1st - How to Effectively Use Video to Grow E-commerce Sales -October 8th - Email Marketing Best Practices for Your E-commerce Business -October 15th - How to write E-commerce design and development project requirements and how to hire the best developer/designer -October 22nd - How to insure your product photography is optimized to sell products -October…

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Webinar – Got Intellectual Property?: Strategies to Explore

Sep 24 @ 12:00 pm - 1:00 pm
Free

This webinar will discuss unknown and often underutilized strategies for exploiting the company’s intellectual property (IP), such as understanding IP as an asset; how IP can provide a competitive advantage; licensing for additional revenue streams; enforcement strategies; and sale of company IP. REGISTER NOW

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