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July 2019
Webinar – SEO Tools to Conduct Keyword Research and Find Growth Companies
COC SBDC Presents – E-commerce Summer Series Webinars: SEO is one, if not the most, important marketing initiatives for e-commerce businesses. We will explore several valuable tools available to entrepreneurs that will help create a successful SEO strategy. REGISTER NOW
Find out more »Webinar – The Marketing Mix & The Target Market (Part 1/2): The Product & Market
Join us in the first of this free two-part webinar series to learn about the details of target marketing and how to identify your ideal client/consumer that will help you generate higher-quality leads and sales. This session will also address what to consider in creating your business product(s) and or service(s) to ensure that your business reaches the right people and the right time. REGISTER NOW
Find out more »Webinar – The Marketing Mix & The Target Market (Part 2/2): The Price, Place, Packaging & Promotions
In the second of this two-part webinar series you will learn about the Marketing Mix essentials and better determine what to consider in setting your prices, selling your products, packaging your goods and promoting your business offerings. This session will be a part 2 to the prior week and further help market your goods and services to the right people at the right time. REGISTER NOW
Find out more »Webinar – Grant Writing as a Funding Resource (SBIR/STTR Programs)
This webinar will present a brief overview of funding resources – SBIR/STTR Programs. We will also cover best practices in developing a skillset for grant writing, how to avoid pitfalls of grant writing and resources to develop grants. Grant writing is skill that can be learned! Grant funding provides a non-dilutive funding option for early stage technologies. With limited resources, startups bootstrap to maximize their resources. Federal grants can serve as great resource for financial help and access to other commercialization resources…
Find out more »August 2019
Webinar – The Key Conversion Friendly UX Elements of a Successful E-commerce Site
COC SBDC Presents – E-commerce Summer Series Webinars: From the homepage to the category page to the product pages dive into the most important conversion focused elements to include in your e-commerce designs. REGISTER NOW
Find out more »Webinar -Finding Your Competitive Advantage & Beating Out Your Competition
Join us for this free webinar to learn how to identify, shape, and market your strength(s) as a company (SWOT Analysis) and further understand where and how to channel that into your competitive edge for your Marketing campaigns and materials REGISTER NOW
Find out more »Start, Grow, and Launch Your E-commerce Empire
Have something you want to sell online, but not sure how? Or already have an online store, but know it could be doing better? Bring your devices, and we'll cover: - e-commerce history/stats - Selecting the right e-commerce platform - Different inventory models and how to source products - All areas of digital marketing - Designing a site and customer support The last part of the workshop will include building a store on the Shopify platform. Attendees will be able…
Find out more »Webinar – Entrepreneurship – Part 1
Some are entrepreneurs or naturally entrepreneurial. The Entrepreneurship Series is an opportunity to explore the “entrepreneur in you”. The featured one-hour webinar session will highlight entrepreneurship as an option to generate income and cash flow, provide steps to start a formal business, and explore how to develop a business model to bring your vision to life. Participants will also be introduced to resources to help you take the next step in starting or growing your business, or transitioning from current…
Find out more »New Client Orientation
This orientation will give insight into starting and running a successful small business. You will learn all about what the Small Business Development Center (SBDC) has to offer and how we can assist you in establishing or maintaining your small business through one-on-one consultation and training seminars. We offer the New Client Orientation free of charge to all new clients. REGISTER NOW
Find out more »Webinar – How to Build a Successful E-commerce Business with a Virtual Assistant and/or Remote Teams
COC SBDC Presents – E-commerce Summer Series Webinars: Being an E-commerce solo-preneur can be overwhelming and lonely. We will learn how to interview, hire and grow a successful network of virtual assistants to help scale your e-commerce business while still keeping costs down. REGISTER NOW
Find out more »Webinar – Branding (Part 1/2): Mantras, Logos, Themes, and Business Cards (general)
In the first of this two-part webinar series you will learn about big branding and how to channel your competitive advantage to your mantras, logos, and themes. Moreover, this session will also cover how to create a unique business card along with the different content and visuals to include in them. Branding is all about the “vibe” of your company, and encompasses the looks, sounds, feels and aura of your company. We will focus on this. REGISTER NOW
Find out more »Finding Funding
Explore a variety of funding types for your business. Capital is critical for all businesses. The type of business, your capital needs, and additional factors may influence what you explore. There are many types of capital including owner investment, profit reinvestment, loans from a bank, loans from an alternative financial resources(non-banks), equipment financing, tax credits, supplier credit, credit lines, equity lines, Angel Investors, Venture Capital Investors, money invested by family & friends, Crowd Funding, etc. REGISTER NOW
Find out more »Plan de Negocio Simplificado
Este taller es ideal para que los dueños de negocios en todos los niveles aprendan cómo construir, diseñar y definir un modelo de negocio. Un modelo de negocio es lo que define un negocio y su práctica. En este taller, los asistentes aprenderán cómo definir primero su modelo de negocio. Se les presentará una plantilla de modelo de negocio como herramienta. Los temas están a continuación: - Idea de negocio a modelo de negocio. - Introducción a los modelos de…
Find out more »Webinar – Entrepreneurship – Part 2
Some are entrepreneurs or naturally entrepreneurial. The Entrepreneurship Series is an opportunity to explore the “entrepreneur in you”. The featured one-hour webinar session will highlight entrepreneurship as an option to generate income and cash flow, provide steps to start a formal business, and explore how to develop a business model to bring your vision to life. Participants will also be introduced to resources to help you take the next step in starting or growing your business, or transitioning from current…
Find out more »Webinar – How to Sell Your E-commerce Business
COC SBDC Presents – E-commerce Summer Series Webinars: Are you building an e-commerce business with the intention of selling it? We will dive into setting up your business with a sale in mind. We will also explore what sales platforms or brokerage houses to consider when deciding to sell your site and what sales economics to look for when selling. REGISTER NOW
Find out more »Webinar – Branding (Part 2/2): Websites – Finding and Selecting a Solid Website-Builder/Service
In the second of this two-part webinar series you will learn about different website services, builders and templates that best aline with your company offering(s), industry, and brand, and learn how to get started in creating a new website. REGISTER NOW
Find out more »SBDC EDD/IRS Training – State Labor Law and Payroll Tax
You will receive information from Employment Development Department (EDD) and Division of Labor Standards Enforcement (DLSE) on: - Record keeping, reporting requirements, employer obligations, and payment requirements. - Common wage and hour law application. - Employer and employee rights and responsibilities. - How to distinguish between an employee and an independent contractor. To make reservations, visit the EDD website at www.edd.ca.gov/Payroll_Tax_Seminars/ or call 866-873-6083. REGISTER NOW
Find out more »Webinar – How to Use Onsite Promotions to Drive More E-commerce Sales
COC SBDC Presents – E-commerce Summer Series Webinars: Don't just look to external marketing tactics to grow sales, look inside. From up-sells, cross-sells, couponing, quantity discounts, shipping offers and much more, your e-commerce site can turn in a wealth of untapped revenue. REGISTER NOW
Find out more »Plan de Negocio Simplificado Webinar
Este taller es ideal para que los dueños de negocios en todos los niveles aprendan cómo construir, diseñar y definir un modelo de negocio. Un modelo de negocio es lo que define un negocio y su práctica. En este taller, los asistentes aprenderán cómo definir primero su modelo de negocio. Se les presentará una plantilla de modelo de negocio como herramienta. Los temas están a continuación: - Idea de negocio a modelo de negocio. - Introducción a los modelos de…
Find out more »QuickBooks Level 1
In this hands-on beginners, detailed workshop you will learn the Quickbooks basics that will allow you to begin using Quickbooks for your business. Topics: – Introduction to Quickbooks – Accounting Basics: Profit and Loss Report, Balance Sheet Report, Assets and Liabilities, Cash v. Accrual Accounting – Company Set-Up – Chart of Accounts: Banks, Equity, Credit Cards, Income, Cost of Goods Sold, Expenses. – Lists: 1. Vendor Center (Database Set-Up) 2. Items/Products and Services (Set-Up) 3. Customer Center (Database Set-Up) …
Find out more »Webinar – Affiliate Marketing
COC SBDC Presents – E-commerce Summer Series Webinars: What is affiliate marketing? How does it work? What are the best tools to leverage to streamline your affiliate marketing business? Find out with this webinar! REGISTER NOW
Find out more »QuickBooks Level 1
In this hands-on beginners, detailed workshop you will learn the Quickbooks basics that will allow you to begin using Quickbooks for your business. Topics: – Introduction to Quickbooks – Accounting Basics: Profit and Loss Report, Balance Sheet Report, Assets and Liabilities, Cash v. Accrual Accounting – Company Set-Up – Chart of Accounts: Banks, Equity, Credit Cards, Income, Cost of Goods Sold, Expenses. – Lists: 1. Vendor Center (Database Set-Up) 2. Items/Products and Services (Set-Up) 3. Customer Center (Database Set-Up) …
Find out more »September 2019
QuickBooks Level 2
Level 2: A recap of Level 1: Chart of Accounts, Vendor List, Customer List and Items List. The continuation of Quickbooks Training to include: -Accounts Payable: Entering and Paying Bill -Accounts Receivable: Client Invoices and Statements, Cash Receipts -Receipt of Payment -Credit Card Charges and Payment -Reconciliation of Bank Account and Credit Card Reports Students must have completed Level 1 to be eligible to take this class. REGISTER NOW
Find out more »Webinar – Easy Ways to Screen Your Business Ideas
Have a few, several or many ideas for a business? Come ready to learn from Victor Benoun some tips on the steps you can take to help decide which ideas to explore. You’ll get the opportunity to test the tips and techniques during the webinar. REGISTER NOW
Find out more »Webinar – Protecting Your Brand Name and Logos: Trademark Basics
This webinar will provide small business owners with information on why a “trademark” is a valuable asset for a company to own; how “trademarks” help customers identify goods and services; how to select, use and protect a “trademark”; the importance of doing “search and clearance” activities prior to adoption and use; state and federal trademark “registration”; and how to avoid violating the trademark rights of others. REGISTER NOW
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